Industry
Fintech
Expanded Digital Reach and Reduced Acquisition Costs for a U.S.-Based Fintech
0%
Growth in organic traffic
0%
Reduction in cost per lead
About
A U.S.-based fintech offering no-cosigner education loans to international and DACA students partnered with Altumind to strengthen its digital marketing performance and expand its reach among its target audience. The organization aimed to improve organic visibility, reduce customer acquisition costs, and build stronger engagement across digital channels.
Altumind provided an integrated digital marketing strategy spanning SEO, performance marketing, social media, influencer campaigns, and conversion funnel optimization to drive more qualified traffic and leads.
Details
Solution
Digital Marketing & Performance Optimization
Challenges
The client had strong product-market fit but faced limited digital visibility, high acquisition costs, and gaps across engagement and conversion.
Limited Organic Visibility
Low search visibility among international and DACA students restricted reach within the target audience.
High Acquisition Costs
A high cost per lead made it difficult to scale customer acquisition efficiently.
Weak Social Engagement
Limited social engagement reduced opportunities to connect with prospective borrowers and strengthen digital reach.
Conversion Gaps
Unstructured content and limited conversion optimization restricted engagement and qualified lead generation.
Download the full case study to discover how Altumind improved digital visibility, optimized acquisition campaigns, and generated stronger engagement and qualified leads for the fintech brand.
Download the case study